Burberry has launched its first online game called B Bounce, providing the gaming experience to customers globally on Burberry.com for the first time.
In this engaging and playful game, players race a deer-shaped character to the moon with the help of supercharged Thomas Burberry monogram puff jackets. Once the player has chosen a puffer jacket for the character, they bounce upwards between the platforms to reach the moon and gain extra momentum by collecting Burberry's gold TB logos and drones along the way.
Players will compete for special B Bounce awards, with winners assigned custom-made GIFs and virtual Burberry puff jackets edited into a digital image of their choice. The first prize is a real jacket from the new Burberry buffer collection, available to players in the UK, USA, Canada, China, Japan and Korea.
B Bounce will also be available to play at the super size of Burberry's flagship store on Regent Street in London.
B Bounce launches with Burberry's new puffer jacket collection and will be available to play on Burberry.com from Monday, October 21st.
Link to the game: www.burberry.com/B-Bounce