The best new makeup launch of December 2018

Here on attract, we love makeup. Really like really love makeup. We could talk floating liner, highlighter, and base all the damn day (and we do often). It is after all our job and not one we take easily. We eagerly excavate each new launch, every emerging brand and always have an encyclopedia of dupes in our brains. While we are all partial to our special faves, our hearts span with every exciting makeup. Who knows, there may be a beginner primer that actually works for our smart skin type or an innovative mascara that really controls each box on our criteria.
It's the exciting part of the ever-growing beauty market: find new make-up taxes to further complete our artistic visions to become ourselves. Check out all new makeup launches (and last month's launches) that we are currently obsessing about. (And do not forget to check out the new skin care launch as well.)